Frequently Asked Questions.
PPC Management – Basics
Is PPC the right choice to grow my business?
Why would I pay someone to manage my ads?
How long does it take to see results?
I've tried PPC before and it didn't work, should I try again?
PPC Management Service – Technical
Do I need to sign a contract?
I’m already running a PPC campaign myself/at another company. Can you take it over?
What’s the cost of an advertising campaign?
Your competitor guarantees #1 position in search ads. Why don’t you do that?
While it’d be great to say that once you reach #1 position your PPC campaign is a success, there are many other variables which impact your campaign’s profitability, including your bid or ad copy (which, in turn, impacts CTR). In fact, many times lower positions turn out more profitable.
Do I pay my advertising budget directly to you?
How do I know how much money I need for my PPC ads?
Will I get an invoice for the services?
Conversion Rate Optimization & Analytics
Do you accept individual CRO and Analytics projects?
What tools do you use to get the most data?
Do you gurantee conversion improvement?
Do you accept single copywriting projects?
Do you use Escrow?
Sure – we can use any reliable escrow service of your choice. Please keep in mind that, in this case, I’ll have to add the fee of the escrow service to the final cost of the project.
When do I pay for the project?
It depends. If the project requires significant amount of work, it will be divided into milestones. In this case, you only need to pay for that particular milestone.
What payment forms do you accept?
I accept Paypal and Transferwise (5% discount if you use the latter) for all orders.
What's the duration of a separate copywriting project?
It depends on the type of your project. Please note that to respect the time of clients who are already working with me (especially ongoing PPC clients), I cannot agree to extremely short deadlines. You can find more information about the process here.
Will I get an invoice for the work ordered?
Yes, I am a legally operating, VAT-registered business. You will receive an invoice before the start of every milestone.
Do you write more than landing page copy?
I specialize in sales funnel optimization. I can create copy focused on promoting and selling your products and services – which includes
- Top-of-the-funnel content (long-form blog posts & guides)
- Landing pages
- Email sequences and newsletters
- Ad copy (Facebook Ads, Google Ads, Native Ads – including their respective landing pages)
What language do you write in?
I can deliver content both in the UK and US English. It doesn’t matter whether you play football or soccer and what your favo(u)rite colo(u)r is – I can adjust the spelling and choose words that are appropriate for your audience!
Do you work with any editors?
Sure – as a sales writer, my goal is to create the copy that’ll help you achieve your business goals. I work with a proofreader who double-checks all my copywriting projects before they get delivered to the client.