Latest Copywriting posts
Learn how to write different types of sales funnel content and polish your copy. Discover techniques used to guide potential customers towards purchase using nothing but words!
Get the emails rolling in – Anatomy of a converting Squeeze Page
What distinguishes a successful business from the one that struggles? A long-term, fruitful relationship with its audience and customers. And email marketing is one of the best tools you can use to establish one. Obviously, to be able to email your audience you need...
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Copy Consistency: Ensuring Your Online Marketing Aligns with Your Brand
What’s the one thing most people pay attention to when they create site or marketing materials? The visuals.Because the first impression matters. But, when it comes to “greeting” your customers, everything is important. The colors that you use, the graphics that you...
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How to Write a Converting Product Review as an Affiliate Marketer?
Affiliate marketing is one of the fastest-growing online business models. Try typing any product name followed by the word "review" in Google, and I bet you'll find at least a dozen blogs full of affiliate content. In fact, thousands of web properties rely solely on...
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Read about marketing funnel principles. Learn how to research your competition, find your ideal customer and improve your sales funnel performance.
Is Your Audience Ready to Buy – Different Stages of a Paid Traffic Sales Funnel
How great would it be if every person that came to your website made a purchase? In reality, only a small percentage of all visitors will ever buy anything from you. This is because people come to your site with different intentions. Your goal is to adjust your...
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How to Create a Simple Marketing Persona?
Now that you know how to research your target audience and have the necessary data, it’s time to create your buyer personas. What are they and why it’s important to develop them? What Are Buyer Personas? Meet Julie, Matthew and Bob Imagine that you are selling an...
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Guide to Finding Your Target Audience and Reaching New Customers
Marketing to an unknown audience is like buying a lottery ticket. There is a small chance that your investment makes you money, but it's really tiny. Unlike a lottery, where you risk no more than a few dollars, advertising without knowing and understanding your...
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